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Showing posts from February, 2014

Manpasand Beverages Ropes in Sunny Deol to endorse its flagship drink ‘Mango Sip’

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Manpasand Beverages to  expand India foot print          Eyeing INR 1000+ crores sales by 2016; to ramp up production capacity          Embarks upon 360 degree  communication campaign           Ropes in Sunny Deol to endorse its flagship drink ‘Mango Sip’ Manpasand Beverage Private Limited (MBPL), India’s leading fruit juice company launches its first brand campaign with cinestar Sunny Deol. The company will launch an integrated 360 degree communication campaign using TVC, digital and OOH. MBPL sales crossed INR 300 crore mark last fiscal and aims to treble sales to Rs. 1000 crore by the FY 2016. The company currently has its presence across 20+ states, with a distribution and retail network of over 2 lakh+ outlets and over 2000+ dealers. The company has three manufacturing facilities, one each in Vadodara (Gujarat), Banaras (Uttar Pradesh) and Dehradun (Uttaranchal) with over 600 employees. MBPL also has plans to ramp-up all its manuf

VODAFONE & STAR INDIA LAUNCHED

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VODAFONE PARTNERS WITH STAR INDIA TO LAUNCH ‘VODAFONE SPORTS’ – BEST OF SPORTS, ON THE GO!  India’s first Telco to offer unique and  comprehensive Sports channel on mobile Mumbai, February 13, 2014: Vodafone India Limited, one of India’s leading telecommunications service providers, announced a strategic partnership with Star India, the country’s leading media network, to create a distinctive multi-sports offering, ‘Vodafone Sports’ portal on Vodafone Live. This unique offering is a first-of-its-kind service that brings the best on track, on court and on fieldaction to feature phones as well as smartphones and allows customers access to a variety of creatively packaged prime sporting content on the go. Vodafone Sports  powered by starsports.com  will offer customers premium live and curated in-depth content  built around some of the most popular sports in India such as Cricket,