Haier Launches 100 Percent Shock Proof Water Heaters for the Indian Market
· The Haier ES10V-Q1 is armed with Safe
Care technology- helps reduce the risk of shocks and accidents
· Hosts features to ensure extended
product life and protection from corrosion
by Suman Gupta
New Delhi, November 25,
2016: Haier India has launched the all new ES10V-Q1 shock proof water heater in
the Indian market. The launch will enable the global leader in Home Appliances
& Consumer Electronics and World’s
Number 1 brand in Major Appliances for the 7th Consecutive Year*, augment the
product category of water heaters in the country.
The ten litre water
heater is made to precisely suit the needs of a mid-sized, modern contemporary
family with a host of features thereby adding convenience to the lives of the
consumers. With winters setting in, usage of water heaters obviously increases,
however, safety from shocks, especially in India is a primary concern. To solve
this problem, Haier range of shock proof water heaters is armed with safe care
technology, designed specially for particular areas in a room or bathroom
having electricity issues such as lack of earth wires, improper wiring
connections and electricity leakage which can result into an accident.
The 10 litre ES10V-Q1
water heater comes with 2mm thick Ultra Micro Coated steel tank which has a
vitreous enameling to protect the tank from catching corrosion. It is equipped
with features such as the RSC technology which ensures consistent flow of hot water
through the circle-rounded structure of the inlet tube. To maintain a
consistent performance under high temperature and pressure conditions the
heater has an element called the Incoloy 800 stainless steel heating element.
In addition to the safe care technology, it also comes with the TTS technology
to avoid overheating and prevent accidents and guarantees an accurate
temperature cut whenever required since it is enabled with capillary type
thermostat & thermal control. Moreover, it also has a multi usage valve
which acts as a pressure release mechanism or an anti- vacuum device to meet
additional safety requirements.
Saving energy and
electricity has become an important aspect with time, hence, the new water
heater helps in saving up to 50% electricity, having EPS Insulations system
which retains hot water for a long time reducing the need to heat water time
and again. Additionally, adhering to the industry standards, the water heater
passes the IPX4 water proof test to enable hassle free usage in humid
environments and ensure an increased the
life of the product being corrosion and splash proof. Following the European
standards it comes with an extra-long and thick magnesium rod with a density of
220 G/m2 extending the tank life up to 50%. Last but not the least, the water
heater comes with a 5 start rating and is a BEE approved product.
Commenting on the launch,
Mr. Eric Braganza, President, Haier Appliances said “Water heaters are a
seasonal commodity and with the winters approaching, they will now gain
prominence in the market. Therefore, with the winter season kicking in, we
expect our consumers to derive maximum benefits with the introduction of this
product. The launch of the new water heater is a step towards increasing our
offerings to our valuable customers and expand our lineage of the product
category in the country.”
The new water heater in
available the Indian market and is priced at INR 7,490.
Visit the product-
http://www.haier.com/in/products/waterheaters/spawaterheaters/es10v-q1.shtml
ABOUT HAIER INDIA :Initiated in January
2004, Haier Appliances (India) P. Ltd is a 100 percent subsidiary of Haier
Group. Headquartered in New Delhi, Haier India has 33 operations spread from
Bombay, Bangalore, Chennai to Calcutta and a complete distribution network
throughout the country as well as a manufacturing facility in Pune. Haier India
employs 540 staff (On Pay Rolls), among which 272 of them are with the sales
team while the other 268 are front-line employees. Products offerings of Haier
India range from refrigerators, air conditioners, washing machines, TVs, water
heaters, freezers to microwave ovens, with a special focus on local needs. For
example, washing machines that work at nearly Zero Water Pressure help solve
the biggest challenge that Indian consumers face in their daily lives, while
Haier BMR refrigerators have also been well received by Indian consumers due to
its large refrigeration capacity which caters to local people’s dietary habits.
A larger refrigeration capacity means consumers can store more vegetables while
the refrigerator also makes people’s lives easier by placing the refrigerating
chamber at the top of the machine.
ABOUT HAIER GROUP :Haier is the world's
leading home appliance provider, with global revenues amounting to US$ 30.3
billion and profits of US$ 2.89 billion in 2015. Its mission is to create
innovative products according to the demands of our customers. Haier has been
named the number one global home appliance brand every year for the last seven
years by Euromonitor International, a world leader in strategy research for
consumer markets, and in 2012 the Boston Consulting Group named Haier one of
the ten most innovative companies in the world as well as the most innovative
company in the consumer and retail category. Its global headquarters are based
in the Chinese city of Qingdao and it also has regional headquarters in Paris,
New York and Tokyo to serve its clients in Europe, America and Asia. Haier also
has 5 R&D centers, 66 trading companies and 21 industrial parks worldwide.
Haier Electronics Group Co., Ltd. a subsidiary of the Haier Group, is listed on
the Hong Kong Stock Exchange (HKG: 1169). By drawing on its competitive strengths
in marketing, the Internet, logistics and services, Haier Electronics Group
aims to provide an integrated and unrivalled consumer experience. Qingdao Haier
Co., also a subsidiary of Haier Group, is listed on the Shanghai Stock Exchange
(SHA: 600690) and focuses on driving innovation in smart home technologies.
* According to the
Euromonitor ranking 2015
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