OnMobile enters into partnership with Bharti Airtel to power games on Thanks app
by Priya Jadhav
The festival of light, sweets and gifts Diwali is around the corner and
to brighten it up more, OnMobile Global Limited, the global leader in mobile
entertainment, announces its partnership with Bharti Airtel Limited (“Airtel”).
India’s largest telecommunications services provider, to launch a Diwali gaming
solution for Airtel Thanks app users. It will be part of the Airtel Diwali
Mahotsava during this festive season and will be live until 3rd
November 2019.
The gaming solution consists of engaging
games like Tombola, Spin the Wheel, daily trivia-based quizzes and
more. The users participating in “Airtel Diwali Mahotsava” will kick
start the celebration with assured prizes and sweepstakes as soon as they cross
a certain level in the game of their choice. Additionally, they can also redeem
their points after achieving a milestone or they can choose to accumulate
Airtel reward points to get to the next one.
Airtel
Thanks app users playing the Diwali games can enjoy irresistible gifts and
festive coupons across various categories. Users will also have a golden opportunity
to be the daily sweepstake winner. With Spin the Wheel, a user can win
grand giveaways like iPhone11, Fossil Smart Watches, Mi TVs etc and by scoring
the reward points users will get a chance to win a brand-new Hyundai Verna car,
MI TV, wireless headphones etc.
“The
Indian gaming industry is witnessing a commercial upsurge due to availability
of faster internet and affordable smartphones. We are excited to partner with
Airtel to launch our gaming solution for the Airtel Diwali Mahotsava. It reinforces
our commitment to provide a smarter gaming experience to the Airtel consumer,”
said Sanjay Bhambri, President & Chief Operating Officer, OnMobile Global
Limited. “OnMobile with
its gaming solutions is creating a premium experience within Airtel Thanks app
and bringing in carefully curated games for our valued customers. We look
forward to strengthening our partnership with OnMobile,” said Varun Das, Vice
President - Product, Bharti Airtel Limited.
About Bharti Airtel:Bharti Airtel Limited is a leading global
telecommunications company with operations in 18 countries across Asia and
Africa. Headquartered in New Delhi, India, the company ranks amongst the top 3
mobile service providers globally in terms of subscribers. In India, the
company's product offerings include 2G, 3G and 4G wireless services, mobile
commerce, fixed line services, high speed home broadband, DTH, enterprise
services including national & international long-distance services to
carriers. In the rest of the geographies, it offers 2G, 3G, 4G wireless
services and mobile commerce. Bharti Airtel had over 403 million customers
across its operations at the end of June 2019. http://www.airtel.com/
About OnMobile: OnMobile [NSE India: ONMOBILE] [BSE Ltd:
532944], headquartered in Bangalore, India, and with offices in all regions of
the world, delivers over 575 million music plays daily to mobile customers
worldwide. Based on current deployments, OnMobile has an addressable base of
more than 1.68 billion mobile users across several geographies. www.onmobile.com
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