Mr. Rohit Mohan Pugalia, Founder, SOCH Foods LLP recognized as ET Business Icon

 Mr. Rohit Mohan Pugalia and Ms. Purvi Pugalia recognized as ET Business Icon for achieving excellence as an

entrepreneur and for their exemplary contribution to society in preferred Healthy Snacking category. 

by Priya Jadhav

Mumbai, February 04, 2020: Mr. Rohit Mohan Pugalia, Founder, SOCH Foods LLP, has been recognized as ET Business Icon 2020 for achieving excellence as an entrepreneur and his exemplary contribution to society in preferred Healthy Snacking category. Mr. Pugalia, the founder of SOCH Foods LLP and its flagship brand Munchilicious Granola, was felicitated by Mr. Aslam Shaikh, Hon. Maharashtra State Cabinet Minister for Textiles, Fisheries & Port Development in the presence of various prominent personalities such as Dia Mirza, Malaika Arora, Gulshan Grover and others. SOCH Foods LLP takes a pride in receiving the award and thereby creating an image and promoting the idea of healthy snacking.

Mr. Rohit Mohan Pugalia, Founder, SOCH Foods LLP, said, “It is a privilege to be recognized as ET Business Icon, which recognizes and celebrates visionary leaders who powered their business and scaled new heights of success. Starting from home kitchen by my wife Ms. Purvi & myself, Munchilicious Granola is now manufactured in strict quality controlled factory that is available in 200+ stores across 7 cities and 2 countries. With existing and upcoming products, Soch Foods LLP aims to usher in a healthy food lifestyle in general and particularly for the new-age health conscious as well as time-starved working professionals.”

What was once a conscious snacking is now a brand promising to be All Good Always! SOCH Foods LLP further takes a pride in announcing its domestic expansion in 10 cities and internationally in 10 other countries being in pipeline for its healthy snack granola “Munchilicious” exports. Munchilicious Granola reaches out to all the healthy hearts with its variants available in different flavours and packs (including 40 gm pouches).

The prestigious recognition was received after a thorough evaluation and survey based on some of the parameters such as track record, range of products and services, ability to adapt to changing business climate and policies, product and project innovations, ability to play in the competitive environment, customer delight and disruptive marketing.

About Soch Foods LLP: Food for thought, = thought for food! On an entrepreneurial journey and having converted his passion for food, Mr. Rohit Mohan Pugalia and his better half Mrs. Purvi Rohit Pugalia started Soch Foods LLP with a small "Soch" (thought) of providing healthy snacking options. The company was created from a thought that arose after the team's observation of healthy eating patterns of fitness-conscious Indians. Though they started as a home kitchen company, today they are manufacturing and exporting healthy granola snacks under the brand name "Munchilicious" within India and to many countries. Munchilicious is a healthy mid-meal snacking brand of Soch Foods LLP that promotes healthy snacking. It currently has 5 delicious variants of Granola. The munchies come power-packed with nutrition and “just-fall-in-love-taste” that even your palate welcomes with a warm heart! It is also available on munchilicious.com. Munchilicious being part of Presently, Munchilicious is available in the popular variants of Dried Fruits, Original, Dark Chocolate, Grain Free and Savoury Granola. Consumers, especially corporate executives, enjoy Munchilicious Granola standalone directly out of the box/ pouch and also with milk, ice-cream, yogurt, smoothies and protein shakes, etc.