OLX.in
OLX.in celebrates Mother’s Day with Destitute Mothers as “Every Mother Counts” Mother’s Day is just around the corner and it is one of the most important days for honouring mothers. To commemorate this occasion, OLX.in - India’s largest C2C marketplace for used goods, has initiated a thought provoking and socially relevant campaign called “Every Mother Counts” across the key markets of Delhi, Mumbai, Bengaluru and Kolkata. The campaign has been designed by Value 360 Communications, a fast growing brand communications agency. It is an initiative aspiring to bring smiles on the faces of thousands of impoverished mothers in India. OLX.in has been leading the online classifieds space for with its clutter-breaking integrated marketing communication and activations conducted over the last couple of years. The next step for OLX was to further make way into the hearts of its patrons by urging them towards a humanitarian endeavor. The Mother’s Day campa...