RASHMI HOUSING LAUNCHES NEW CONCEPT-"APNE DAM PAR"










1200 Customers added to the 
“Apne Dam Par” family




by Suman Gupta 
March  2015, Mumbai: In Star City, Naigaon by Rashmi Housing Pvt.Ltd. with the unique and exceptional concept of ‘Apne Dam Par’ allotted 1200 plus flats to the customers on 21st March 2015. From ‘Apne Dam Par’customers got the opportunity of acquiring their own dream home with no interest and easy installment procedure. On the auspicious day of Gudi Padava, Mr. Kshitij Thakur, Hon’ble MLA, Vasai and Virar & Mr. Rupesh Jadhav, Deputy Mayor, gave the name for the flat allotment and floor number. 

The booking has been started since 2012 and 1200 flats are allotted and more flats are on sale in the Star City Project, Naigaon currently. The project of Star City, Naigaon is one of its unique conceptual representations of realty. The customer satisfaction with best apartments without discrimination and still being pocket friendly is the motive. For instances, there has been charges paid for acquiring particular floor and flat number, but Rashmi Housing Pvt. Ltd. gave the acquisition through allotment.


Mr. Atul Trivedi, CMO, Rashmi Housing Pvt. Ltd. said, “We have a simple motive of an individual’s dream come true of owning his own house and staying happy with his family. Our concept of ‘Apne Dam Par’ is the unique payment option we came up in the year of 2009 and have been satisfying our motive with humongous flat booking still continuing.”  The second concept ‘Ghar Ho Toh Aisa’, promises semi-furnished, plug and play kind of interior homes with efficient space management. The event turned up to be fruitful for the customers who had acquired the flat and floor numbers.

Speaking of which Mr. Binslee Alexander CFO, said, “It has been a great opportunity to observe so many smiles at the event, and to own a house is to live a dream and we have been focusing on getting more such concepts in the market to reach and complete the objective and motive. There are 60 financial institutes that are supporting the projects.”   

Owning a home in Mumbai was always considered to be difficult and challenge. Rashmi Housing Pvt. Ltd. has given hopes to the customers to acquire a home with ease and no stress. With this ongoing concept, Rashmi has also introduced the project carrying the legacy under the hood of ‘Smart Homes’, it’s practically affordable, pocket friendly. The project has also been launched in Hyderabad. 

About Rashmi Housing:

Rashmi Group is an established land development company with primary operations in Mumbai and emerging projects in other parts of India. Current land prowess and rate of delivery put Rashmi Group amongst one of the most efficient realty businesses in India. Established in 2000, it began activities in land development to construct residential spaces and commercial premises. Dynamism and uniqueness in approach has led the group to deliver over 25 lakh sq.ft. of housing catering to a broad spectrum of clientele. With a land bank of above 200 acres and a development rate of 2 homes per day, the Group has a satisfied patronage of over 10,000 families. The central premise of the Group is to develop land and provide real estate through transparency in conduct, engagement of quality-consciousness and feasibility. Other areas of operation include Identification and Acquisition of Land, Site Planning, Designing and Execution as well as Marketing and Sales. 


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