Jabong Street Style show at Jabong Stage at Lakme Fashion week 2014
Jabon
at Lakme Fashi
Fashion destinationJabong.com
presents an innovative new feature-
“JabongStreet
Style” show
at Lakmé fashion week Summer/Resort 2014
Jabong.com, India’s leading fashion destinationredefines
the term Street Style with a concept show“JabongStreet Style” at Lakmé fashion
week Summer/Resort 2014. Theshow was held today to bringtogether the fashion
community on one big platform.
The theme of the show, casual-chicwas the fashion inspiration for fashion
influencers – fashion editors, bloggers and stylists from the industry who styled
their celebrity muses -actresses, dancers, models and singers in Jabong
products. The designer and muse collaboration at this event carved some unique
and fresh fashion styles for everyone to witness.
The fashion influencers showcasedtheir chicstyleon their muse captivating
balance between urban style and high fashion fantasy using garments,
accessories, shoes, bags, shades etc. provided by Jabong.com.
Fashion influencers such as AntaraMotiwala - GQ-Fashion Editor; NishkaLulla
– Fashion Designer and Cyrus Dalal, photographer styled their muses – singer, model
and anchorShibaniDandekar; actress Shweta Salve, and actress PallaviSharda in
Jabong products.
Working in tandem with the theme, Jabong designed a special
contest inviting the fashion bloggers of the country. The winners were
given a star opportunity to create their Jabong.com look for the Lakmé Fashion
Week and walk the runway alongside fashion influencers.
Through such collaborations and events, Jabong.com wants to provide the
best possible fashion experience to Indian consumer.
Speaking on the occasion, Mr. Arun Chandra Mohan, Founder and CEO of
Jabong.com said, “We have always introduced innovative concept
and features for our fashion conscious Indian consumer. The whole idea behind
bringing in this unique concept was to bring together the fashion influencers
under one roof and have them style the celebrities from different walks of
life. Celebrities gleamed up the stage wearing Jabong’s products making this
event a huge success. This distinctive concept caught a lot of attention and
was much appreciated by everyone. We will continue to explore such unique
concepts to entice the fashion fanatics.”
About Jabong.com
Jabong.com
is India’s favourite fashion multi-brand-store and caters to the fashion
aspirations of modern India. With more
than 1000 on-trend international high-street brands, sports labels to Indian
ethnic and designer labels, there is everything and more for a consumer to
choose from. The choice is huge. Read, over 125,000 styles. Besides
collaborations with designers, international labels, Jabong.com also associates
itself with major Bollywood blockbuster and brings in the new wave in fashion
trends. Jabong.com offers innovative services like express delivery, 30-day
return policy, open box delivery for prompt delivery and efficient service.
About Lakmé Fashion Week
Lakmé Fashion Week
(LFW) is jointly organized by Lakmé, the No.1 cosmetics and beauty services
brand in India and IMG Reliance, the global leader in sports and entertainment
event marketing and management. LFW has been conceived and created with a
vision to “Redefine the future of fashion and Integrate India into the global
fashion world”. LFW is organized twice every year. Lakmé Fashion Week
Summer/Resort 2013 will be held from March 12 to March
16 at the Grand
Hyatt Hotel, Mumbai. For further information log on to http://www.Lakméfashionweek.co.in
Comments
Post a Comment