Event Management Industry in India is likely to be 10 trillion dollar Industry by 2030

 by Priya Jadhav

Event Management Industry in India is likely to be 10 trillion dollar Industry by 2030

The Karnataka Event Management Association (KEMA), on account of its General body meeting, organized the Event Manager’s Meet up at Sheraton Grand Bengaluru Whitefield, the biggest convention center in Whitefield this time.

Highlight of the event was panel discussion which had big names of the Event Management Industry discuss and share experiences and best practices of “Big fat Ideas for big Fat Events”. The Panel Discussion had big names of the Event Management Industry like Ashok Udupa, Jagdeesh Patankar, DJ Ivan, Sagar Pingli, Krishna Mariyanka, Martin Emmanuel and Sanjay Gupta, very well moderated by Riaz Pasha. There were some very important outcomes of the panel discussion. It was forcasted that the Event Management Industry has the capacity of growing upto 10 trillion dollars by 2030. The outcome of the panel discussion was that it could be possible if national and regional associations and Industry bodies, like Indian Industry Exhibition Association, EEMA, should all come together to make it happen, which is the forecast even if it grows at a moderate rate. The Industry are facing lot of internal issues like Venue Issue, regulatory issues, taxation issues etc. It's Challenges of working in multiple levels, like central govt. state govt. corporations and others key stake holders The event management companies are catalysts to make the growth happen. Getting international events will play a big role in the growth of Event Management companies. Event Management Industry is at 3.75 trillion dollars, and looks to become 7.6 by 2030 as the industry body suggests. According to mordor intelligence report, The India Event and Exhibition Market size is expected to grow from USD 4.75 billion in 2023 to USD 8.71 billion by 2028, at a CAGR of 12.90% during the forecast period (2023-2028).

This session of Event Managers meet had a different dimension of discussion and purpose of meet altogether. This time, the event management companies talked about the importance of sustainability in Event Management. The rubbish left behind after each event concludes is alarming. There was a meaningful discussion on giving importance to environment and making every event a ZERO Waste event. The amount of space and amount of resource that goes into getting rid of the rubbish put after an event is mind boggling. We as responsible citizens are not bothering about the amount of waste produced after an event. If we are able to look beyond the back stage and see what happens in terms of getting rid of the materials put together, our perspectives change. Beginning is half done. And we all are super proud that we as event management companies have started looking at giving importance to Sustainability post events hence doing out bit towards waste management and environment and safety.

Caution is the parent of safety and here we had Mr. Vincent Samuel, who has more than 2 decades of experience in organizing Live events talked about Developing comprehensive health and safety protocols to address post-pandemic concerns in the Event Management Industry. “A Live event is a gathering of Lives in an event. Designing a show with Health and safety as the prime importance ensures the purpose of the show is met without any untoward incidents, especially when there are large gatherings. When events are planned, creating structures and demographies of audience will be of prime importance and then, the first thing which needs to be planned is the health and safety,” he was quoted as saying .

Speaking on the occasion of the Event, Mr. Arvind Jyot Sabhaney, President of KEMA said “The growth and success in the dynamic event management industry needs innovative and forward-thinking ideas. We as KEMA members ensure that every member gets insights and ideas and best practices shared to grow as a family, thus enhancing the reach and capacity to grow. “We at KEMA are working towards customer delight and making collaborations with Event management industries and all associates to deliver an everlasting experience. The Clients and Corporates depend on us to make their celebrations, landmark events and memories for a lifetime. We at KEMA are committed to ensure that the best is delivered” concluded Arvind

As the association celebrates its growth and achievements, Ms. Anita Makharia, PR and Marketing, KEMA, said, “We are immensely proud of the remarkable journey we've embarked on with KEMA. It's been a phenomenal experience witnessing it grow and evolve, reaching incredible milestones along the way. From the initial vision to the meticulous planning, every step has been a testament to our association's commitment to excellence. KEMA has not only been successful in bringing industry leaders and innovators together but has also served as a platform for meaningful collaborations and knowledge-sharing making it stronger and more connected community. We are grateful for the support of our members, partners, and dedicated team who have made this possible. As we reflect on our successes, we are even more excited about the future, knowing that together, we will continue to set new benchmarks and make lasting impacts in Event Management Industry”.

KEMA began with an effort to bring all Event Management Professionals of Karnataka at one place to discuss latest development in the world of Event Management, represent as a association with a unified voice that leads dialogue within its members and with government, Statutory Bodies, Taxation Authorities, Private and Municipal Licensing Bodies, Corporate Industry, Vendors and Artists. Inspite of being competition, the Association has managed to bind together its members and ensured it stands for each other. The recent FAM trip to Srilanka stood as a milestone and proof for all the event management companies growing together as one family

ABOUT KEMA : The Karnataka Event Management Association (KEMA) is an autonomous and non-profit registered body of companies, institutions and professionals operating within the Events and Experiential Marketing industry of Karnataka (India).KEMA aims to bring together the leading Event Management, Sports Management and Brand Activation companies, MICE and Wedding Planners, of Karnataka on the same platform.KEMA will represent as a association with a unified voice that leads dialogue within its members and with government, Statutory Bodies, Taxation Authorities, Private and Municipal Licensing Bodies, Corporate Industry, Vendors and Artists. Going forward KEMA will be setting Industry Standards that will guide its members and prescribe a Code of Conduct for its members and their employees safeguarding their interests in the Industry.