Mahindra Holidays to invest Rs 1000 crores in Uttarakhand

 by Priya Jadhav

Signs Strategic MOU with Government of Uttarakhand to build 4 -5 resorts over the next few years 

 

New Delhi, 14th Sep 2023: Mahindra Holidays & Resorts (MHRIL) India’s leading vacation ownership and leisure hospitality company under the flagship brand Club Mahindra has signed an MOU today with the Government of Uttarakhand (UK) to invest Rs 1000 crores and build 4-5 large marquee resorts over the next few years in Uttarakhand. Mahindra Holidays aims to become a strategic partner of the state and will support the Government of UK in all its tourism endeavors through the development of these resorts to play their part in growing the prosperity of the state including providing direct employment opportunities.

This would be the biggest investment by MHRIL in any state in the country and part of its robust plans of expansion from 5000 to 10,000 keys by 2030 and is a testament to Devbhoomi-Uttarakhand and its variety of tourism destinations and experiences – whether it be religious tourism at Haridwar and Char Dhams, Wildlife at Rajaji & Corbett National Parks, Ski tourism at Auli, Adventure tourism at Rishikesh to name a few. Uttarakhand is blessed with amazing destinations attracting people of different age groups from across the country and MHRIL aims to tap into this wanderlust. Importantly, this investment will more than double its footprint in Uttarakhand, with Club Mahindra already operating resorts in Jim Corbett, Mussoorie, Kanatal and Binsar.

MHRIL with 143 resorts across the globe, of which eighty-two are in India, has over 2,86,000 plus member families and has in the past created holiday destinations such as Munnar in Kerala, Kumbhalgarh in Rajasthan, Binsar in Uttarakhand to name a few.

As part of MHRIL’s commitment to sustainability and aim to achieve carbon neutrality by 2040, all the new resorts developed In Uttarakhand will target to be champions of Net Zero Energy, Water & Waste and in the process become role models for sustainable tourism in the state. 

Mahindra Holidays is the only hospitality organization in the country which established experiential family holidays and has inspired many in the industry to follow their lead. Club Mahindra is known for creating an atmosphere for inter-generational holidays with three – four generations rekindling their bonds by engaging in activities to create memorable moments for a lifetime.

Kavinder Singh, Managing Director & Chief Executive Officer, Mahindra Holidays & Resorts India Ltd said, “The vision and foresight of the Uttarakhand government for the tourism industry is unparalleled, as it aims to establish tourist destinations, circuits and clusters with tourist friendly infrastructure including skill development initiatives and enable world class tourism experiences in the state. Encouraged by the pro-active support extended by the Govt led by the Honorable CM, the affinity to hospitality, of the people, of the state, and a robust tourism policy, we aim to partner the Uttarakhand Government with our biggest investment in any state in the country. We see huge opportunity in Uttarakhand and our planned investment reflects not only our confidence in the state’s potential but also our commitment to contributing to its economic growth while at the same time creating memorable vacation experiences for our growing base of members. I would like to express my sincere gratitude to the Government of Uttarakhand for its support.” 

About Mahindra Holidays & Resorts India Limited : Mahindra Holidays & Resorts India Limited (MHRIL), India's leading company in the leisure hospitality industry, offers quality family holidays primarily through vacation ownership memberships. While Club Mahindra is the flagship brand with a 25-year membership, the other products offered by the company are – Bliss, Go Zest, and CMH4.

As on June 30, 2023, MHRIL has 102 resorts across India & abroad and its subsidiary, Holiday Club Resorts Oy (HCR), Finland, a leading vacation ownership company in Europe has 33 Timeshare Properties (Including 9 Spa Resorts) across Finland, Sweden, and Spain.

Visit us at www.clubmahindra.com 

About Mahindra : Founded in 1945, the Mahindra Group is one of the largest and most admired multinational federations of companies with 260,000 employees in over 100 countries. It enjoys a leadership position in farm equipment, utility vehicles, information technology and financial services in India and is the world's largest tractor company by volume. It has a strong presence in renewable energy, agriculture, logistics, hospitality, and real estate.  The Mahindra Group has a clear focus on leading ESG globally, enabling rural prosperity and enhancing urban living, to drive positive change in the lives of communities and stakeholders to enable them to Rise.