Vidya Balan starrer Neeyat enters the euphonious world of Abbey Road Studios

 by Priya Jadhav

Directed by Anu Menon of Shakuntala Devi fame, the film has been produced by Prime Video and Vikram Malhotra-led Abundantia Entertainment.

Featuring Vidya Balan, Neeyat boasts of a stellar cast including Ram Kapoor, Rahul Bose, Neeraj Kabi, Shahana Goswami, Amrita Puri, Dipannita Sharma, Niki Walia, Shashank Arora, Prajakta Koli and Danesh Razvi.

NATIONAL, May 23, 2023: Abundantia Entertainment and Prime Video’s most anticipated murder mystery, Neeyat is all set for its worldwide theatrical premiere on July 7th, 2023. The intriguing thriller, featuring Vidya Balan as the leading protagonist, is making its grand entrance in the crown jewel of recording studios, the iconic Abbey Road Studios.

Having earned a name for itself for being the epicenter of work for many legendary musicians and artists, Abbey Road Studios has been a musical pillar to the Beatles, Pink Floyd, Amy Winehouse and more recently Ed Sheeran, Adele, and Lady Gaga. It also one of the world’s premier destinations for film scoring with illustrious movies like Raiders of the Lost Ark, the Lord of the Rings and Hobbit trilogies, movies from the Harry Potter series, Black Panther, 1917, Avengers: Endgame including the Oscar winning scores of Gravity and The Shape of Water being composed here. Neeyat joins the distinguished list of films having their sound work done here.

The suspenseful-thriller revolves around the story of an unlikely detective (Vidya Balan) investigating inexplicable killings at a billionaire's party where nothing is as it seems and all suspects have a secret or two. Marking Vidya Balan’s return to theatres after her successful stint on digital, Neeyat is ready to tickle our brain and keep us hooked till the very end. The movie features an ensemble cast including Ram Kapoor, Rahul Bose, Prajakta Koli, Neeraj Kabi, Amrita Puri, Shahana Goswami, Niki Walia, Dipannita Sharma, Shashank Arora, Danesh Razvi, Ishika Mehra and Madhav Deval in pivotal roles. Together with Priya Venkataraman, Advaita Kala, and Girvani Dhyani, Anu Menon co-wrote the movie's script. Kausar Munir penned down the dialogues for the movie.

Produced by Prime Video and the Vikram Malhotra-led Abundantia Entertainment and directed by Anu Menon, Neeyat will hit the theatres across the world on 7^th July, 2023.

About Abundantia Entertainment : Founded in 2013 by Vikram Malhotra (formerly, COO – Viacom18 Motion Pictures), Abundantia Entertainment is India’s premier content company focused on developing and producing progressive, insight-based and uniquely Indian stories for a global audience.

Operating across film and streaming platforms, Abundantia Entertainment boasts of critically acclaimed and commercial hits like Baby, Airlift, Toilet – Ek Prem Katha, Shakuntala Devi, Sherni, Chhorii and Jalsa along with the recently released the action-adventure film, Ram Setu, starring Akshay Kumar, Jacqueline Fernandes, Nushrratt Bharuccha and Satya Dev. The company has an exciting slate of films in the pipeline, top-lined by the Hindi remake of Suriya’s Soorarai Pottru, Sukhee with Shilpa Shetty in the lead, the sequel to the successful, genre-defining horror film, Chhorii, the remake of critically acclaimed film, Angamaly Diaries and a murder-mystery, ‘Neeyat’ by the Shakuntala Devi director, Anu Menon with an ensemble cast led by Vidya Balan.

Abundantia Entertainment was a pioneer creator in the streaming world with its Amazon Original, ‘Breathe’ in 2018. This was followed by its much-loved second season, Breathe: Into The Shadows, which also marked the digital debut of movie stars Abhishek Bachchan and Nithya Menen and brought back Amit Sadh from the first season. The recently released, new season of Breathe: Into The Shadows was a huge hit amongst the critics and audiences globally. Its all-women-led ensemble ‘Hush Hush’ brought yesteryear super stars, Juhi Chawla and Ayesha Jhulka onto the streaming platform, also released to rave reviews on Prime Video. Exciting content in development as streaming originals includes, an Amazon Original, ‘The End’ marking the streaming debut of superstar Akshay Kumar, a multi-season crime drama, based on the popular ‘Rita Ferreira’ books and the remake of the Israeli hit YA series, ‘The Missing’ and ‘The Hood’. Book adaptations of bestsellers like Flawed, are also being developed. 

To focus on high-growth and high-potential segments and genres, Abundantia Entertainment has launched two genre verticals – ‘Psych’ for horror and paranormal and ‘Filters’ for the Young Adult segment and is actively developing content under these.